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5. 57 percent of paid units were sold by third-party sellers.
Third-party seller share is steadily increasing. In Q2 of 2022, third-party sellers accounted for 57 percent of the total units sold. This shows only a slight increase from 56 percent in the second quarter of 2021. Nevertheless, we see a steady increase in third-party sales, with numbers climbing from 53 percent (Q2 2020) to 57 percent (Q2 2022).
9. 78 percent of online shoppers consider price as the most important factor in product selection.
A 2021 report on consumer behavior shows that 78 percent of consumers consider price as the most important factor when selecting a product. The same survey shows that 44 percent of consumers stated that price stands out the most when they go over product details. Another survey reveals that 52 percent of consumers are most influenced by price when making their buying decision. While the numbers vary, they are still a pretty good indication that price plays a big role in purchasing decisions.
12. Prime Day 2022 achieved record-breaking figures of 300 million items sold and net sales of $12 billion.
13. New features in seller tool expected to increase sales by up to 25 percent.
2023 is the time to boost your voice search strategy. A recent consumer survey shows that 44 percent of shoppers use voice assistants to make purchases. If you’ve yet to include voice search in your sales and marketing strategy, now is the perfect time to do so. This will definitely give you an edge in the years ahead.
16. 38 percent of consumers find sponsored ads helpful.
Sign into your Seller Central account Click on reports Click on Fulfillment Select Sales and All Orders You can see your order data here If you want, click download for a selected period
